Although this 1944 article sums up the bygone world of the New York fashion model, the terms "heroin chic" and "bulimia" are not found on any of its five pages (an over site, no doubt). The Forties were a time when a model would be just as likely to get a booking from a commercial artist as she would a photographer, and, unlike the Twenties and the earliest days of the Thirties, it was a time when a standardized image of beauty was well-established.
"five feet nine inches in height, weight 110 pounds, bust 33, waist 24, hips 34, blonde or a light shade of brown hair. She will have quick, clever eyes and a very expressive face."
"Many of the models are bitter, unhappy girls inside. They soon grow disillusioned with their dream of modeling as a gateway to theatrical glory; they learn that their height is against them."
- if only these lasses could have held on to their collective youths so that they could have thrived today - as "spokes-models" or as one of the First Ladies of France, or models/physicists. Ours is an era in which being just another pretty face before the cameras isn't good enough - read about the earliest "actress/models"....
Click here to read articles about fashions during World War Two.