"Television, the experts agree, is already having an impact on fashion. Moving as it does into the home, it catches the family off-guard. It reaches the housewife who would never think of attending a fashion show. And it also reaches her husband... It's most powerful influence probably comes not in fashion programs - though these are growing in number - but in dramatic shows, variety shows, quiz shows interviews and a host of others on which smartly dressed women appear... Leading designers now frequently lend their dresses, suits and hats to the stars. All they ask in return is a brief credit..."
Click here to read how Hollywood costume designer affected popular fashion...
- two books on the subject from Amazon:
![](//ws-na.amazon-adsystem.com/widgets/q?_encoding=UTF8&MarketPlace=US&ASIN=0857854410&ServiceVersion=20070822&ID=AsinImage&WS=1&Format=_SL250_&tag=oldmagazinear-20)
![](//ws-na.amazon-adsystem.com/widgets/q?_encoding=UTF8&MarketPlace=US&ASIN=1592134998&ServiceVersion=20070822&ID=AsinImage&WS=1&Format=_SL250_&tag=oldmagazinear-20)