''This Is The Life'' (People Today Magazine, 1953)
"Pretty girl's pictures help sell toothpaste, cigarettes and magazines, so why shouldn't they help sell religion? This logic is being applied by churchmen producing the new TV series called, This is the Life."
"After all - it's no sin to be pretty" - quoth Reverend R.C. Wuerffel, Chairman of the Lutheran TV Production Committee.
It was indeed divine inspiration that graced the craniums of these producing-churchmen employed by the Lutheran Hour Ministries - this television program was an absolute success - appearing first in 1952 and wrapping in 1988. Some of the pretty faces they employed along the way belonged to Annette O'Toole, Kathy Garver, Angie Dickinson, Lisa Pelikan, Mala Powers and Lynn Whitfield.
Watch Jack Nicholson in an episode of "This Is The Life".
Racial Integration Comes to Sin City (People Today Magazine, 1955)
When it became clear to all that the Black community was not wasting its money or withering under the weight of Syphilis like their White counterparts - it was decided that it was time to erect an interracial hotel in the Nevada casino capital of Las Vegas, and so they did; it was called Moulin Rouge.
The Allure of the Private Bomb Shelter (People Today Magazine, 1955)
This is a consumer report concerning various bomb shelter plans that were commercially available to the American public in 1955:
"The most elaborate of five government-approved home bomb shelters is a combination tunnel and emergency exit in reinforced concrete, extending outward under ground from cellar walls It holds six persons and offers maximum protection from all effects of an atomic explosion... But the FCDA (Federal Civil Defense Administration) also recommends a practical type type that can be put together by any do-it-yourselfer for around $20.00."
American Love is Better (People Today Magazine, 1955)
This article is based on the research of Paul Popenoe (1888 - 1979), and the American Sociological Society that pointed out the high STD rate in Europe at the time indicated that the first sexual experiences among the males of that continent were with prostitutes. Two additional factors in the author's argument highlighted the alarmingly high suicide rate among young European women coupled with the fact that the illegitimate birthrate far outpaced that of the United States at that time. Illustrated with four images that depict how depraved European dating in the Fifties was and how darn wholesome American teenage dating used to be by comparison, this article presents some sociological data supporting the conclusion that American love is better than European love because the American approach to the topic was simply "easier" and Europeans are just a bunch of pervs.
'A' is for Acting (People Today Magazine, 1955)
It was called the Universal-International School of Motion Picture Drama and it was established in 1948 (the year of it's closing is not so easy to find). The school's young students were all Universal contract players who had been chosen by legendary casting agent Robert Palmer; a few illustrious names from the alumni list include Rock Hudson, Tony Curtis, Shelley Winters, Jeff Chandler and Piper Laurie.
Although he is not listed as a student in that program, Clint Eastwood can clearly be seen in the center of the attached class photo.
Coercing 70,000 ''Reds'' to Surrender (People Today, 1953)
"Day and night U.S. Psychological Warfare soldiers in Korea risk their lives to talk and write Communists into submission. Their first leaflets hit the Reds just 36 hours after they first crossed the 38th Parallel. Today Pentagon brass praises 'Psywar' for influencing 70,000 North Koreans and Chinese Communists to surrender."
Fears of a Stalin/Mosadegh Alliance... (People Today, 1951)
The attached article will give you some indication as to the high level of anti-Soviet intensity that existed in the U.S. in 1951. This short piece, and others like it, fanned the fires that lead to the downfall of Iranian Prime Minister Mohammad Mosaddegh (1882 – 1967) in the well-known 1953 coup that was launched by both the CIA and MI5. The results of of this joint effort ("Operation Ajax") were fruitful in the short run, but set in motion a series of events that have created the Iran we enjoy today.
Illustrated with a military-style map, abounding with footnotes and an ominous-looking red Soviet arrow, rudely pointing at the Abadan oil fields, the uncredited journalist hinted that Mosaddegh's rise and subsequent nationalization of all foreign-owned oil wells would only create a new Iran that was firmly in the Soviet camp. This was not to be the case, for Mosadegh really never trusted the Reds.
The Discovery of Audrey Hepburn (People Today, 1952)
American audiences came to know Audrey Hepburn (1929 – 1993) when she was teamed up with Gregory Peck for the 1953 William Wyler production "Roman Holiday" (Paramount) - but the king makers of Hollywood sat up and took notice of her a year earlier, when she appeared in the European comedy "Monte Carlo Baby" (briefly reviewed herein). This movie was pretty quickly forgotten - and today "Monte Carlo Baby" cannot be found on DVD or cassette, and the film's producer, Ray Ventura (1908 - 1979), is primarily remembered for his talents as a jazz pianist.
Unrepentant Fascists in Argentina (People Today, 1951)
The pages of PEOPLE TODAY, a short-lived gossip rag and probable ancestor of today's PEOPLE, seldom reserved any column space to report on the whereabouts of all the various celebrity Nazis who had missed their date's with the hangman - but for this scoop they made an exception.
Spotted in Argentina during the summer of 1951 was Mussolini's daughter, Edda Ciano (1910 – 1995), Otto Skorzeny (1908 – 1975) and Croatian fascist Ante Pavelić (1889 – 1959). The murderous Pavelić was in the employ of the Argentine dictator, Juan Peron; the other two resided in Europe (Countess Ciano had recently served a two year stint in an Italian prison and Skorzeny, as an ODESSA flunky, was probably no stranger to South America).
Click here to read a related article from NEWSWEEK concerning the post-war presence of Nazis in Argentina.
Click here to read another article about the post-war whereabouts of another Nazi.
The Royal Guards of Buckingham Palace (People Today, 1953)
The War-Babies of Occupied Japan (People Today Magazine, 1954)
There was one thing the Japanese hated more than being defeated and occupied by the "Gai-jin" (the Japanese slur for Whites) and that was when their daughters, sisters and nieces began bedding their tormentors and baring their young. Tremendous shame was brought on these women, and their families. This article is about the Amerasian babies who were isolated in a special orphanage designed just for them.
How did all of this come to pass? Click here to find out...
Daddy's Boy (People Today, 1952)
Attached is a brief notice concerning Joseph P. Kennedy (1888 – 1969), Hollywood producer, politician, adulterer and FDR's one-time ambassador to Britain - and his thwarted attempt to merge the Boston Post with the Boston Globe in order to best influence voters in the 1952 Massachusetts congressional elections.
Tennis Skirts of the Mid-Fifties (People Today Magazine, 1955)
Building the CIA (People Today Magazine, 1951)
"For the first time in history, the U.S. government is training professional spies - and picking the brightest college youngsters to make espionage their career. By December, some 250 men and 50 women will be learning the spy business from the bottom up, at schools they mustn't even admit exist."
A 1951 article about the young CIA can be read by clicking here...
- from Amazon:
The Witnesses (People Today Magazine, 1955)
This is a report on the UFO and extraterrestrial experiences recalled by numerous men and women who attended the Second Annual Spacecraft Convention at the Giant Rock Airport near Palm Springs, California in 1955.
Congress OKs the Hiring of Illegal Farm Workers (People Today Magazine, 1951)
"In the midst of the Imperial Valley labor strife, on June 27, the U.S. House of Representatives passed a bill by a vote of 240 to 139 making it possible for farmers to hire illegally entered [Mexicans]."
Hair Fashions of the Early 1950s (People Today, 1952)
"Keep it short": that was the M.O. of the hairdressers of the Fifties (as you, no doubt, gathered from this 1949 article) - and this column, accompanied by eight photos, serves as proof. Much of this column pertains to the men who were active in 1952 hair dressing, and their deep thoughts pertaining to pny tails, perms and poodle-cuts.
Click here to read about the short hair craze of the late Forties.
Whatever Happened to Evelyn Nesbit? (People Today, 1952)
She had been a key figure in the most spectacular murder trial of the Gilded Age. An artist's model, a Broadway chorus girl, the obsession of crazed millionaire and the play thing of one of America's greatest architects; her beauty was legend - driving men to do the sorts of things that they knew were wrong. Her name was Evelyn Nesbit (1884 – 1967) and when that era faded into obscurity, so did she; until the hard-charging reporters of PEOPLE TODAY found her decades later - in the Land of Fruits and Nuts (Southern California), where the celebrities of yesteryear all go to "find themselves".
Can You Spot a Red? (People Today Magazine, 1950)
"The President has asked all Americans to keep their eyes open for spies and subversives and to report them to the FBI. Who would you start looking for?"
Highlights of Soviet Espionage: 1949 - 1953 (People Today, 1953)
Well-illustrated, pithy and informative, this article will get you up to speed on some of the espionage triumphs of the Soviet GRU (the military intelligence arm of the former "worker's paradise"). The article refers to where their agents trained before their American and Canadian deployments, what they were taught, and how big the GRU was. Of even greater interest were the parts of the article that referred to their "Atomic spies" and the variety of traitors and turncoats they were able to attract.
Noel Field: Family of Spies (People Today Magazine, 1950)
He Posed for Auguste Rodin (People Today Magazine, 1955)
Sixty years before this article was published, Libero Nardonne, who posed for the Rodin's celebrated sculpture, "The Kiss" (1885), enjoyed a life as one of the most popular artist's model in all of Paris - at a time when the greatest artist's in the world were residences of that famous burg. Jump forward to 1955 and you would find him a broke and broken man who lived on the streets - nonetheless, he showed the American photographers through the art museums to point out all the masterpieces he had played a part in creating.
The Girl ''Loomed Large'' - for a Bit (People Today Magazine, 1951; Tempo, 1954)
For reasons we are unable to fully comprehend, today's magazine editors are no longer asked to cast their ballots for a category titled "Most Photogenic Figure on TV" - but this was not the case in 1951, and Delores "Roxanne" Rosedale won hands-down.
The Twilight of Segregated Baseball...(People Today Magazine, 1951)
An anonymous scribe at PEOPLE TODAY wrote this well-illustrated piece to mark the occasion that heralded the end of the Negro Baseball League - and the integration of major league baseball in America.
Click here to read a 1954 article about Willie Mays.
American Women in the Early War (People Today Magazine, 1950)
Standing before the United Nations General Assembly during the Fall of 1950, U.S. Secretary of State Dean Acheson reminded the diplomats that five years earlier, when the U.N. Charter was conceived, it was agreed that the institution should have a military arm with which to enforce its edicts.
Coronation Gowns (People Today, 1953)
A smattering of 1953 gowns designed by the most active European fashion designers at the time.
''What Happens When Abortion is Legalized'' (People Today, 1955)
The Woman Who Created Marilyn Monroe (People Today Magazine, 1954)
You can bet that throughout the short career of Marilyn Monroe there were voluminous amounts stylistes, cosmetologists, coiffeurs and doyennes of glamour who came in contact with the headliner at one time or another. Some offered genuine nuggets of beauty wisdom while others could only offer bum steers. Although the name Emmeline Snively may sound like a character from a Charles Dickens novel, she was in actuality the very first woman to offer sound fashion advice to the ingenue - advice that would start her on her path to an unparalleled celebrity status as the preeminent "Blonde Bombshell" in all of Hollywood. You see, Emmeline Snively was the one who recommended that La Monroe dye her hair that color in the first place.
The Draft Dodgers (People Today Magazine, 1950)
"With the U.S. inducting some 50,000 men a month there must necessarily be a high number of delinquents... Few draft dodgers realize that the FBI steps in when the draft board steps out of the picture. Furthermore delinquents are liable to five years imprisonment."
To read an article about American draft dodgers of W.W. II, click here.
Golf Gets Easier... (People Today, 1954)
"The Golfmobile provides an ideal solution for two new golfing problems: a growing shortage of caddies and a crop of time-pressed golf lovers, headed by President Eisenhower, who frequently uses a Golfmobile to cut playing time in half."
"The Tamarisk Country Club in Palm Springs, California was one of the first to employ a fleet of the 'bugs' and now many courses throughout the country are doing the same."