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"The fabulous jewels worn by the stars in movies look like the real thing, but they are all paste. Most of this fake splendor is produced by Joan Castle Joseff of Hollywood (1912 - 2010) whose factory turns out 90 percent of the jewelry used in pictures. Sometimes an order must be filled in twenty-four hours, to avoid holding up a costly production."

The attached photo-essay about the costume jewelry of Joseff of Hollywood is illustrated with four color pictures outlining who among Hollywood's galaxy of stars wore what.

     


Jeweler to the Stars (Quick Magazine, 1954)

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