Attached herein, you will find the fashionable coats, suits, shoes and cufflinks for men from the harsh winter of 1919 that had been approved by the Fifth Avenue swells of the VANITY FAIR editorial department.
The attached piece was written in the shadows of W.W. II - a time when Levi Strauss' famous blue jean fabric was not simply being woven for the 12,000,000 souls in the U.S. military, but also the civilian war-workers who donned jean overalls and found them ideal for the heavy, industrial labor that they faced each day.
As if this wasn't enough to keep the factories of Levi Strauss & Co. humming happily, the American teenagers also discovered blue jeans in the around the same time and have been devoted to them ever since. The author of this article could never have known that the social revolution that made the name "Levi" a household word all across the globe was only nine years away.
Read About the History of the T-Shirt
An article about 1940s denim can be read here...
*Click here to read about the 1956 college fashion craze*
During the early days of 1953 some of the young men of the World War Two generation looked into their grandfather's wardrobes and came away with a new friend - the Norfolk jacket:
"There has been some talk concerning the possible revival of certain Edwardian fashions. In the renewed acceptance of the Norfolk jacket, which takes its name from the 15th Duke of Norfolk, we have the revival of a style which is even older, having first come into being during the Victorian era....In 1910 it was so well accepted that few small lads of that era were content unless they had a Norfolk coat just like their fathers'."
Buy an Original Pattern:
1870s-1900s Norfolk Jacket Pattern
In the early parts of the 20th Century serious attention had been paid in some quarters to what was called "dress reform". An article from the August 14, 1929 magazine "The Nation" pointed out that
"The Life Extension Institute weighed the street clothing of the women in New York City last June. The clothing of the women...averaged two pounds, ten ounces, while that of the men was was eight pounds, six ounces."
The writer went on to mention that despite the efforts being made by organizations such as the Men's Dress Reform Party in far off England, they had little hope for any meaningful changes in the near future. On the other hand they did recognize a number of elements in menswear that had changed for the better:
"Men have largely discarded long-sleeved, long-legged underwear both in summer and in winter; the once obligatory starched shirt and collar have collapsed before the soft varieties; high shoes have given place to low; and stiff derbies have yielded to soft hats or non at all."
The Italian Futurist Ernesto Thayaht offered his remedy for the fashion maladies of the day with the design of a one piece garment that many Americans chose to see simply as pajamas. Needless to say, it didn't catch on.
Click here to read a 1929 article about the Dress-Reform Movement.
Click here to read an editorial about the need for reform in men's attire.
Read about men's fashions from 1937 and the break-through in color that had been so sorely needed.
1916 was a poor year if you happened to be a German sailor off the coast of Denmark; it was a terrible year if you were in the infantry on the Somme or near Verdun but if you were an American man fond of horseback riding and you happened to have been shopping for the perfect riding suit on Madison Avenue, then OldMagazineArticles.com is quite certain that 1916 was a great year for you!
If you would like to read another article about men's equestrian attire, please click here.